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Direct Sales: How You Stimulate Our Economy
January, 2009: Recently
the world witnessed the change in command of the commander in chief of
the United States of America. Whether or not you agree with President
Barack Obama's policies, his charge to each of us to actively
participate in restoring the American dream in spite of many
challenges we face is something that, yes...we can do!
As direct sellers, there is much we do to boost the economy
of our nation while growing our businesses. It is time to TWIST
from victim ranks to volunteer status and take action; thus showing
our true patriotism.
We all know that our business opportunity can be the lifesaver people
need in times like this. Thank heavens we’re the only person who can
"downsize" ourselves!
Recently, the media has spotlighted many individual direct sales
consultants as well as specific companies to show how the direct
sales industry actually thrives in a recession. So, yes, we have huge
pools of recruiting prospects.
In order to keep our companies at the corporate level growing and
supporting our individual businesses, millions of people and their
industries provide necessary products and services.
If these positions or services have been or will be eliminated each of
us could be adversely
affected.
Have you taken the time to think how many people you, as a direct
sales consultant, keep employed?
PRINTING COMPANIES
Let’s take the scenario of scheduling a home presentation. First, you
provide your hostess with literature that a printing company was
contracted to print. The printer purchased ink and paper for the
literature. You support people in both those industries as well, not
to mention the buildings, equipment and other supplies the printer and
his/her vendors use.
POST OFFICE, TRANSPORTATION INDUSTRIES
You or your hostess mail out the invitations. You’re keeping the Post
Office and other industries in business. From the employees you see at
the counter (and talk to about your buying or selling your product) to
those who sort behind the scenes. Stamps must be printed. We’re
helping the printing industry again. Someone picks up the mail in a
truck that was purchased from an automobile company, an ailing
industry, and will need gasoline and other automotive equipment.
In many cases the mail is sent on planes (if your hostess is inviting
EVERYONE she knows). Someone is paid to handle the bags of mail and
get it on the planes. Then private or commercial carriers who employ
thousands of people get the mail to the post office in the areas where
you or your hostess are sending invitations. Then someone else
personally delivers the mail.
TELECOMMUNICATIONS COMPANIES
Meanwhile, back at home. You’re using your telephone and Internet
services to connect with the hostess, at the same time benefiting the
telecommunications industry. Your hostess is using her phone and
computer and probably thinking about what kinds of refreshments she’ll
serve.
GROCERY STORES
She goes shopping and buys simple refreshments: cookies. Thank
heavens, those little elves will be kept busy baking if we keep them
supplied with lots of hostesses! While she’s at the store,
she sees other things she needs for her family and spends a minimum of
fifty dollars. Each of those dollars helps support the companies whose
products she just purchased, not to mention keeping the local stores
in business, which employ your neighbors and friends; your future
customers and recruits!
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